If you've been exploring ways to start a profitable online business, chances are you've come across the Amazing Selling Machine. This premium Amazon FBA training program has helped tens of thousands of entrepreneurs worldwide launch their own brands and earn serious income online. But is it all it's cracked up to be?
In this Amazing Selling Machine review, we take an honest, comprehensive look at what the program offers, how it works, and whether it's worth your investment.
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What Is Amazing Selling Machine?
Amazing Selling Machine (ASM) is a step-by-step training system designed to teach entrepreneurs how to start and scale a successful Amazon FBA business. It’s backed by Amazing, a company known for its world-class ecommerce education, founded by Matt Clark and Jason Katzenback.
Launched over a decade ago, ASM has gone through several major updates and is now in its 14th version, known as ASM 14. The course has evolved with the latest trends in ecommerce and Amazon’s ever-changing platform, making it a go-to resource for aspiring sellers.
Who Created the Amazing Selling Machine?
The ASM course was created by Matt Clark and Jason Katzenback, two entrepreneurs with a proven track record in ecommerce. Over the years, the program has attracted well-known mentors and instructors, including successful Amazon sellers like Mike McClary and Devin Dorosh.
The creators have helped over 35,000 members across 180 countries build businesses with their tried-and-tested formula. Many of these students have gone on to create multi-million dollar brands.
What’s Included in the Amazing Selling Machine?
In this Amazing Selling Machine review, one of the most important factors is what you actually get when you sign up.
Here’s what’s included in the ASM 14 package:
1. 9 Core Training Modules
These modules walk you through everything from product research to scaling your brand on Amazon. Each module is broken down into digestible videos with actionable steps.
2. Recorded Coaching Sessions
These feature past Q&As with 7-figure sellers who’ve successfully implemented ASM strategies. They provide additional insights and real-world applications.
3. Private Community
With over 35,000 members, the ASM private community offers unmatched networking and support. From newbies to veterans, everyone is there to help.
4. Mentorship Program
You’ll gain access to successful Amazon sellers who’ve made at least $1 million in sales. These mentors provide guidance and feedback as you work through the course.
5. Bonus Courses
You'll also receive access to:
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Your First $1,000 on Shopify
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Copy Command
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Omnichannel Machine
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Holiday Sales Machine
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Spark Selling Machine (for Walmart sellers)
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SellerCon Recordings – Exclusive sessions from top ecommerce conferences
Amazing Academy: A Deeper Look
The Amazing Selling Machine is now part of Amazing Academy, a monthly membership platform offering ongoing training, coaching, and software tools for ecommerce success.
Here’s what you get with an Amazing Academy membership:
✅ Weekly Live Coaching Calls
2 calls per week—one for beginners and one for advanced sellers—covering all aspects of building and scaling your Amazon business.
✅ Access to the Amazing Tool Suite
Includes Zoof Ultimate, a powerful research and analytics tool designed to help you identify profitable products and track competitors.
✅ Sales Templates and Automation
ASM provides a $100,000 Sales Page Template and a 100-Day Email Sales Engine to help you sell more with less effort.
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Amazing Selling Machine Pricing (Short Version):
ASM offers three flexible plans:
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Academy ($59/mo): Core training, community, and bonus content
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Academy Gold ($119/mo): Adds live coaching and advanced training
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Academy Platinum ($149/mo): Includes all features plus Zoof software and expert support
Compared to costly MBA programs, ASM is a budget-friendly way to start your own online business.
Who Is Amazing Selling Machine For?
If you’re wondering if ASM is right for you, consider this:
The program is ideal for ambitious individuals who want to:
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Create a location-independent business
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Learn how to sell on Amazon, Shopify, and Walmart
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Avoid wasting time on unproven strategies
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Get mentorship and support from real experts
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Launch with confidence using proven tools
Whether you’re a complete beginner or a business owner looking to expand online, this course meets you where you are.
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Pros and Cons of Amazing Selling Machine
Here’s a quick snapshot of the benefits and drawbacks we found during our Amazing Selling Machine review:
✅ Pros
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Comprehensive A-Z training for Amazon FBA
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Access to multiple ecommerce platforms
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Mentorship from 7- and 8-figure sellers
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Weekly live coaching and expert Q&As
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Cutting-edge AI software tools included
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Step-by-step launch and scaling strategies
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Templates, checklists, and swipe files to follow
❌ Cons
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Monthly membership might be pricey for some
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Requires time and effort to succeed (not a “get-rich-quick” scheme)
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Beginners may feel overwhelmed by the volume of material at first
Student Success Stories
The results speak for themselves. ASM students have:
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Built 6- and 7-figure brands from scratch
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Sold businesses for multiple millions of dollars
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Replaced full-time income in under 12 months
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Launched while traveling the world or working part-time
You’ll even find members who started with no product idea, learned everything from the ASM course, and now run profitable businesses remotely.
Amazing Selling Machine vs. Other Amazon FBA Courses:
Amazing Selling Machine stands out with 9 detailed training modules, expert mentorship from 7-figure sellers, and live coaching twice a week. It includes powerful tools like Zoof and email templates, access to a 35,000+ member community, and flexible pricing with cancel-anytime plans. Most other courses offer fewer modules, limited support, and higher one-time costs. In short, ASM delivers more value, guidance, and tools than typical FBA programs.
Is Amazing Selling Machine Legit?
Absolutely. While some courses promise unrealistic results, ASM is transparent about what’s required: effort, time, and consistency. It doesn’t guarantee success, but it gives you every possible tool, mentor, and roadmap to create it.
Additionally, ASM is backed by a 14-day money-back guarantee. So, if it’s not the right fit, you can get a full refund—no questions asked.
Final Verdict: Is ASM Worth It?
To wrap up this Amazing Selling Machine review, here’s the bottom line:
If you’re serious about building a business that creates financial freedom and lifestyle flexibility, ASM is one of the best programs available. With world-class instructors, hands-on tools, and a supportive global community, it’s not just a course—it’s a complete business-building ecosystem.
And at less than $7 a day, it's a small investment for a potentially life-changing return.
Frequently Asked Questions (FAQs)
❓ Is Amazing Selling Machine beginner-friendly?
Yes! The course is designed for people with zero experience in ecommerce or Amazon FBA.
❓ How long does it take to see results?
Most students start seeing results within 3–6 months, depending on effort and consistency.
❓ Can I cancel my membership anytime?
Yes. All ASM memberships are billed annually but offer cancel-anytime flexibility.
❓ Do I need a big budget to start?
While some upfront capital is needed (usually $500–$2000 for inventory), ASM helps you minimize risk and start lean.
Ready to Join the Amazing Selling Machine?
If you’ve been waiting for the right opportunity to finally take control of your income, Amazing Selling Machine is your gateway to the entrepreneurial lifestyle.
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